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Promise, but the Program's Future Success is Uncertain' which was 
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Report to Congressional Committees: 

September 2006: 

Truck Safety: 

Share the Road Safely Pilot Initiative Showed Promise, but the 
Program's Future Success Is Uncertain: 

GAO-06-916: 

GAO Highlights: 

Highlights of GAO-06-916, a report to congressional committees 

Why GAO Did This Study: 

In 2004, over 5,000 people died on our nation’s roads in crashes 
involving large trucks. The Department of Transportation’s (DOT) 
Federal Motor Carrier Safety Administration (FMCSA) operates truck 
safety programs, including Share the Road Safely (STRS), which has a 
goal to improve driving behavior around large trucks. At congressional 
direction, the National Highway Traffic Safety Administration (NHTSA) 
assumed responsibility for funding STRS in 2004, but returned STRS to 
FMCSA in 2006. The current transportation authorization bill requested 
GAO to update its 2003 evaluation of STRS. This report (1) describes 
the STRS initiatives DOT has implemented since 2003 and their design, 
(2) reviews evaluations of STRS initiatives, and (3) assesses DOT’s 
plans for the future of STRS. GAO interviewed DOT and state officials, 
and reviewed program plans and evaluations. 

What GAO Found: 

During 2004 and 2005, Share the Road Safely funding was used to 
implement one initiative, a pilot in Washington State that focused on 
aggressive driving behaviors near or by large trucks. Known as 
Ticketing Aggressive Cars and Trucks (TACT), it combined education, 
such as highway message signs, and high-visibility law enforcement to 
reduce aggressive driving. TACT received about $892,000 in federal and 
state funds. TACT was generally modeled on successful behavior 
modification programs, including Click It or Ticket (a program to 
encourage safety belt use), but was more complex to implement than past 
initiatives since many behaviors constitute aggressive driving and 
Washington State lacked a single aggressive driving law. In addition, 
NHTSA sought to demonstrate to FMCSA staff how to operate similar 
initiatives in the future. To this end, FMCSA sent a liaison to NHTSA 
as requested by Congress. Lastly, initiatives that were a part of STRS 
in 2003 were still pursued by FMCSA, but were not funded. 

DOT and Washington State officials conducted an evaluation of TACT that 
demonstrated that the initiative was successful and well-designed. The 
evaluation found that TACT significantly reduced the number and 
severity of unsafe driving acts near or by trucks. While the evaluation 
did not assess changes in crashes, improved driver behavior should 
logically lead to fewer crashes, injuries, and fatalities. GAO found 
that TACT’s design of combining education with law enforcement better 
lent itself to reaching agency goals of fatality reduction than 
previous STRS initiatives that were purely educational. 

FMCSA plans to expand development of new TACT-like initiatives, but 
lacks resources and experience to do so. In addition, FMCSA plans to 
spend most of its 2006 STRS funds on educational initiatives, which 
lack information showing whether they improve driver behavior. In terms 
of TACT expansion, FMCSA is currently developing a TACT-like pilot in 
Pennsylvania and plans to roll out initiatives similar to TACT 
nationally by 2009. FMCSA, however, has few people dedicated to 
education and outreach and lacks NHTSA’s experience with behavior 
modification initiatives. While FMCSA designated a liaison to learn 
about TACT-like initiatives, GAO continues to have concerns about 
FMCSA’s limited experience with these initiatives. NHTSA has 
considerable experience with such initiatives, but its role in STRS is 
still evolving. Finally, FMCSA plans to spend the majority of its 
fiscal year 2006 STRS funds on initiatives that do not have evaluations 
showing their impacts. 

Figure: Highway Message Sign and Law Enforcement Used in the Washington 
State Pilot Initiative: 

[See PDF for Image] 

Sources: Washington Traffic Safety Commission and the KOMO television 
station. 

[End of Figure] 

What GAO Recommends: 

GAO recommends that the Secretary of Transportation develop a strategy 
for expanding TACT-like initiatives, and determine the best method for 
using DOT’s resources and expertise to modify driver behavior. DOT 
officials clarified and updated information in a draft of this report 
and generally agreed with the recommendations. 

[Hyperlink, http://www.gao.gov/cgi-bin/getrpt?GAO-06-916]. 

To view the full product, including the scope and methodology, click on 
the link above. For more information, contact Katherine Siggerud at 
(202) 512-2834 or siggerudk@gao.gov. 

[End of Section] 

Contents: 

Letter: 

Results in Brief: 

Background: 

During 2004 and 2005, the Share the Road Safely Program Funded a 
Reasonably Designed Education and Enforcement Pilot in Washington 
State: 

Evaluation of TACT Demonstrated Positive Results and Was Generally Well-
Designed: 

FMCSA Plans Expanded Development of High-Visibility Law Enforcement 
Campaigns Similar to TACT, but Lacks a Clear Strategy and Expertise: 

Conclusions: 

Recommendations for Executive Action: 

Agency Comments: 

Appendixes: 

Appendix I: Scope And Methodology: 

Appendix II: TACT's Implementation of the Click It or Ticket Model: 

Appendix III: Description of TACT Methodology for Analyzing Video 
Footage of Driver Behavior: 

Appendix IV: Staff Acknowledgments: 

Table: 

Table 1: Planned STRS Outreach Activities for Fiscal Year 2006: 

Figures: 

Figure 1: Number of Vehicle Occupants Killed in Large-Truck Crashes, by 
Vehicle Type (1995-2004): 

Figure 2: TACT Intervention and Comparison Corridors in Washington 
State: 

Figure 3: Television News Coverage Used for TACT: 

Figure 4: TACT Highway Sign:  

Figure 5: Rate of Violations per Observation Hour: 

Figure 6: Percentages of Survey Respondents That Saw or Heard Media 
about Giving Trucks More Space: 

Figure 7: Expected Program Model Logic Results of TACT Initiative: 

Figure 8: Planned STRS Funding for Fiscal Year 2006: 

Abbreviations: 

DOT: Department of Transportation: 

FMCSA: Federal Motor Carrier Safety Administration: 

MCSAP: Motor Carrier Safety Assistance Program: 

NHTSA: National Highway Traffic Safety Administration: 

SAFETEA-LU: Safe, Accountable, Flexible, Efficient Transportation 
Equity Act: A Legacy for Users: 

STEP: Selective Traffic Enforcement Program: 

STRS: Share the Road Safely: 

TACT: Ticketing Aggressive Cars and Trucks: 

September 8, 2006: 

The Honorable Ted Stevens: 
Chairman: 
The Honorable Daniel K. Inouye: 
Co- Chairman: 
Committee on Commerce, Science, and Transportation: 
United States Senate: 

The Honorable Don Young: 
Chairman: 
The Honorable James L. Oberstar: 
Ranking Democratic Member: 
Committee on Transportation and Infrastructure: 
House of Representatives: 

In 2004, over 42,000 people died on our nation's roads. About 12 
percent (5,190) of these fatalities occurred in collisions involving 
large commercial trucks, in which many more occupants were killed in 
the other vehicles than in the trucks. Furthermore, large-truck traffic 
has increased significantly (33 percent) from 1994 through 2004. This 
trend seems likely to continue as the Transportation Research Board 
estimates that truck traffic will increase by 3.5 percent 
annually.[Footnote 1] However, according to the Department of 
Transportation's (DOT) Large Truck Crash Causation Study,[Footnote 2] 
passenger-vehicle drivers were responsible for the majority of these 
large commercial truck crashes. The study found that specific passenger-
vehicle driver behaviors, such as driving too fast for road conditions 
and making illegal maneuvers, contributed significantly to crashes 
involving large commercial trucks. 

Within DOT, the Federal Motor Carrier Safety Administration (FMCSA) is 
responsible for improving the safety of commercial-vehicle operations, 
which include interstate truck and motor coach (bus) companies, while 
the National Highway Traffic Safety Administration (NHTSA) has a 
mission to reduce deaths, injuries, and economic losses resulting from 
motor vehicle crashes. FMCSA has set a safety goal to reduce the rate 
of fatalities from an estimated 2.81 per 100 million truck-miles 
traveled in 1996 to no more than 1.65 by the end of 2008. In 2004, the 
fatality rate for truck-related crashes was 2.3 per 100 million truck- 
miles traveled. To work toward its 2008 goal, FMCSA leads enforcement 
efforts such as working with and providing grants to states to enforce 
Federal Motor Carrier Safety Regulations. In addition, FMCSA operates 
several education and outreach programs. Share the Road Safely (STRS) 
is one such program that aims to support FMCSA's goal by educating and 
changing the driving behavior of both passenger-vehicle and truck 
drivers so that they may interact safely with one another on the 
road.[Footnote 3] NHTSA sets and enforces safety standards for motor 
vehicles and motor vehicle equipment and provides grants to states to 
improve passenger-vehicle driver safety. 

In recent years, we raised concerns about FMCSA's education and 
outreach efforts. In 2003, we reported that STRS lacked a clear program 
strategy and included activities that were only tenuously linked to 
program goals.[Footnote 4] We also reported that FMCSA had not recently 
evaluated the program's effectiveness. Consequently, we recommended 
that DOT ensure that STRS initiatives are directly linked to the 
program's goals, and that DOT establish a systematic process for 
evaluating the program's effectiveness. We also suggested that FMCSA 
apply strategies used by other parts of DOT, such as NHTSA, to its 
evaluations of STRS. In fiscal year 2004, Congress transferred funding 
for the program to NHTSA, an agency that sets and enforces safety 
standards for motor vehicles and motor vehicle equipment and provides 
grants to states to improve passenger-vehicle driver safety. 
Additionally, the Conference Report accompanying the DOT appropriations 
act for fiscal year 2004 indicates the conferees wanted NHTSA and FMCSA 
to apply lessons learned from NHTSA's experience with high-visibility 
law enforcement campaigns to STRS to educate drivers on how to drive 
safely around large trucks. The Safe, Accountable, Flexible, Efficient 
Transportation Equity Act: A Legacy for Users (SAFETEA-LU)--which 
authorized the federal surface transportation programs for highways, 
highway safety, and transit between 2005 and 2009--annually provided $3 
million to NHTSA and $1 million to FMCSA for administering education 
and outreach activities associated with commercial-vehicle safety, such 
as STRS. The Conference Report accompanying the DOT appropriations act 
for fiscal year 2006, however, indicates that the conferees allocated 
the entire $4 million for education and outreach activities associated 
with commercial-vehicle safety to FMCSA, including $500,000 for STRS 
initiatives. 

SAFETEA-LU also asked us to update our 2003 evaluation of STRS to 
determine if the program has achieved reductions in the number and 
severity of commercial motor vehicle crashes, including reductions in 
the number of deaths and the severity of injuries sustained in these 
crashes. To update our 2003 STRS report and assess the impact of the 
program on the interaction between large commercial trucks and 
passenger vehicles, we (1) describe what STRS initiatives DOT has 
implemented since 2003 and assess whether its initiatives are 
reasonably designed; (2) review the results of DOT evaluations of STRS 
initiatives and assess the evaluation methods; and (3) assess DOT's 
plans for the future of STRS initiatives. 

To determine how STRS has changed since 2003 and whether the design of 
its initiatives is reasonable, we interviewed DOT officials and 
reviewed agency documents. Additionally, we interviewed FMCSA, NHTSA, 
and local officials involved in the operation of the STRS pilot 
initiative in Washington State and reviewed related program documents. 
We examined the design of the Washington State pilot to determine how 
it compares with other initiatives intended to modify driver behavior, 
and whether the pilot's activities links to agency goals. We did not 
assess the design of other STRS initiatives because they were not 
funded in 2004 and 2005, and we reported on these initiatives in our 
2003 report. To determine what the evaluation of STRS pilot initiative 
showed, we reviewed evaluation plans and evaluation results and spoke 
with DOT and state officials responsible for conducting the evaluation. 
We also compared DOT's evaluation approach with accepted evaluation 
methods. Although SAFETEA-LU asked us to determine if STRS achieved 
reductions in the number of deaths and the severity of injuries 
sustained in commercial-vehicle crashes, DOT's evaluation did not 
assess these outcomes because the number of fatalities and injuries on 
DOT's study corridors were too low to reliably measure any appreciable 
change. Therefore, we did not discuss in this report STRS's impact on 
specific numbers of fatalities and injuries. To assess DOT's future 
plans for STRS, we interviewed program administrators at DOT and 
reviewed provided budget and planning documents. We also compared the 
planned initiatives (1) with high-visibility law enforcement campaign 
models, shown to change behavior by prior research, to assess their 
implementation and (2) with the initiatives described in our prior 
report to see how they have evolved. We conducted our review from 
October 2005 through July 2006 in accordance with generally accepted 
government auditing standards. Appendix I provides additional details 
of our scope and methodology. 

Results in Brief: 

During fiscal years 2004 and 2005, the Share the Road Safely program 
funded one initiative that focused primarily on trying to reduce 
aggressive driving[Footnote 5] behavior associated with car and truck 
crashes in Washington State. We found that this initiative was 
reasonably designed, and that it for the most part followed a model 
that combines education with enforcement activities. The Washington 
Traffic Safety Commission was the lead agency on this pilot initiative, 
known as Ticketing Aggressive Cars and Trucks (TACT), with NHTSA 
providing significant implementation assistance and approximately 
$565,000 in funding. FMCSA developed initial plans for a multistate 
education and enforcement project, and after Congress provided STRS 
funds to NHTSA, FMCSA worked with NHTSA and Washington State. FMCSA 
also provided assistance for TACT that included initial crash analyses, 
reviews of project plans, and $100,000 in grants for enforcement. TACT 
centered on two, 2-week high-visibility law enforcement waves in July 
and September, 2005, along with outreach efforts, such as television 
news coverage and radio advertisements, to inform motorists of the 
dangers of aggressive driving and of the program's initiatives. TACT 
planning documents state that the pilot was a high-visibility law 
enforcement campaign patterned on the Selective Traffic Enforcement 
Program (STEP) model, which combines educational and enforcement 
activities and has been shown by prior research to be more effective at 
changing driver behavior than education alone. NHTSA's Click It or 
Ticket safety belt campaign[Footnote 6] is an example of a successful 
high-visibility law enforcement campaign that is based on the STEP 
model. Our analysis of TACT's implementation shows that it conformed to 
the high-visibility law enforcement campaign used in NHTSA's Click It 
or Ticket campaign, with a couple of exceptions. For instance, the 
Click It or Ticket model calls for television advertising, which TACT 
did not use because of its limited funding. Furthermore, although TACT 
was similar to other high-visibility law enforcement campaigns, it 
dealt with more complex issues. For example, Washington has no one 
specific law against aggressive driving, so officials had to ensure 
that the courts would cooperate with TACT's enforcement efforts. By 
contrast, Washington's laws specifically require safety belt use; 
therefore, enforcement during Click It or Ticket campaigns is more 
straightforward. To support the transfer of knowledge about 
implementing high-visibility law enforcement campaigns from NHTSA to 
FMCSA, the Conference Report accompanying the DOT appropriations act 
for fiscal year 2005 expressed the conferees' expectation that FMCSA 
would detail one staff member to serve as a liaison to NHTSA. In 
response, FMCSA hired a liaison who came aboard after the completion of 
TACT's last enforcement wave. Finally, other initiatives, such as 
educational brochures, that were a part of STRS in our 2003 review were 
not funded in 2004 and 2005, but FMCSA continued to disseminate 
available education and outreach materials. 

DOT and Washington State officials conducted an evaluation of TACT that 
demonstrated the pilot's success in reducing aggressive driver behavior 
and found that the initiative had an acceptable experimental design for 
making this determination. Officials found reductions in the rates and 
seriousness of unsafe driving acts when they analyzed video footage of 
driver behavior before and after the pilot. Specifically, the rate of 
unsafe driving acts per hour was cut almost in half. Additionally, 
surveys of motorists demonstrated that TACT's message of leaving more 
space around trucks successfully reached its target audience. 
Furthermore, we found that the evaluation was well-designed. It 
compared intervention groups that received educational and enforcement 
efforts with comparison groups that did not. This comparison enabled 
program administrators to attribute any positive changes in driver 
behavior to TACT initiatives. TACT's evaluation design represents a 
positive step toward meeting our 2003 recommendation that DOT establish 
a systematic process for evaluating the effectiveness of STRS. Although 
the TACT evaluation did not provide data regarding the impact of the 
pilot on the number of crashes in the corridors because those numbers 
were too low to assess, the evaluation relied on intermediate measures 
such as improved driver behavior, which should logically result in 
decreased crashes, injuries, and fatalities. In addition, by combining 
education and enforcement, the pilot was better designed to reach 
agency goals of improving driver behavior to reduce fatalities than 
past STRS initiatives that were focused solely on educating motorists 
on how trucks and cars should drive around each other, thereby making 
progress toward meeting our 2003 recommendation that STRS initiatives 
link to STRS goals. 

Given the success of the TACT initiative in improving driver behavior, 
FMCSA is encouraging states to adopt TACT-like initiatives; however, 
the extent to which FMCSA will be able to successfully develop and 
implement these initiatives is uncertain. Furthermore, FMCSA's STRS 
plans for fiscal year 2006 focus on initiatives that are strictly 
educational, which research has shown are more limited in their ability 
to improve driver behavior than educational initiatives linked with 
enforcement. However, FMCSA plans to evaluate the impact of these 
educational activities. FMCSA officials stated that by fiscal year 
2009, they plan a nationwide rollout of initiatives, like TACT, that 
rely on education and enforcement to address poor driver behavior 
around commercial trucks. In the interim, FMCSA is contracting with 
Pennsylvania to conduct another TACT pilot, using primarily Motor 
Carrier Safety Assistance Program (MCSAP) grants and state funding. 
FMCSA has recently set up a transition team of FMCSA and NHTSA staff to 
help develop a plan for achieving its 2009 goal and to resolve issues 
such as identifying a funding source for a nationwide program. In 
addition, FMCSA's limited experience in implementing such initiatives 
raises concerns about its ability to develop and implement a nationwide 
program. For example, FMCSA has few people dedicated to education and 
outreach programs, and some officials commented that the agency lacks 
NHTSA's experience overseeing the implementation of behavior 
modification initiatives. Also, one of these officials, the FMCSA 
liaison to NHTSA, missed opportunities for learning about the operation 
of TACT and other high-visibility law enforcement campaigns because of 
the time it took to fill the position. Furthermore, although FMCSA 
announced that states could apply for MCSAP funds to use for TACT-like 
initiatives, it did not provide guidance on how to proceed, and 
applications for these funds in 2006 were due before the evaluation of 
TACT was completed. Finally, FMCSA plans to spend the majority of its 
$500,000 fiscal year 2006 STRS funds on enhancing its Web site and 
sending brochures and other informational materials to commercial-and 
passenger-vehicle drivers--initiatives that are strictly educational. 
However, research has shown that the ability of educational initiatives 
such as these to improve driver behavior is more limited than when 
education is linked with enforcement. After we discussed our findings 
with FMCSA, officials decided to ask its contractor to evaluate these 
initiatives in fiscal year 2006, a year earlier than planned, with an 
expected evaluation report completed by fiscal year 2007. However, 
FMCSA has yet to identify specific performance goals and measures. 

We have concerns about the ability of the STRS initiatives to continue 
to improve driver behavior, given FMCSA's limited staff, experience, 
and systematic plans for expanding high-visibility law enforcement 
campaigns and its focus on educational initiatives. Therefore, we are 
recommending that DOT continue to develop a comprehensive strategy to 
describe how it will achieve its goal of implementing TACT nationwide, 
and how STRS initiatives will contribute to this goal. We also 
recommend that the agency complete and execute plans to evaluate STRS 
outreach activities that are purely educational and discontinue 
activities where no impact can be demonstrated. Lastly, we recommend 
that DOT monitor whether FMCSA has sufficient staff and institutional 
experience to successfully develop and implement future high-visibility 
law enforcement campaigns, and, if it does not, determine how to use 
existing expertise within DOT to focus on and support STRS initiatives 
that combine education and enforcement. In commenting on a draft of 
this report, DOT officials generally agreed with our recommendations. 
The officials also clarified and updated information, such as the 
status of their evaluations, and provided technical comments, which we 
incorporated as appropriate. 

Background: 

The occupants of other vehicles are several times more likely to die in 
crashes involving large commercial trucks than the occupants of the 
trucks.[Footnote 7] From 1995 through 2004, there were 51,791 people 
killed in large-truck crashes. Of this total, 40,438 were occupants of 
other vehicles, while 7,131 were the occupants of large trucks and 
4,222 were nonmotorists, such as pedestrians. Figure 1 shows the number 
of passenger-vehicle and large-truck occupants killed in collisions 
involving large trucks from 1995 through 2004, according to NHTSA's 
Fatality Analysis Reporting System.[Footnote 8] 

Figure 1: Number of Vehicle Occupants Killed in Large-Truck Crashes, by 
Vehicle Type (1995-2004): 

[See PDF for image] 

Source: NHTSA's Fatality Analysis Reporting System 
(http://www.fars.nhtsa.dot.gov). 

[End of figure] 

The Large Truck Crash Causation Study found behavior by drivers of 
passenger vehicles and trucks responsible for the majority of these 
large-truck crashes. In a large majority of crashes involving a single 
truck and a single passenger vehicle, driver behavior was deemed a 
critical reason for the crash--about 88 percent when the critical 
reason was assigned to the truck and about 89 percent when assigned to 
the passenger vehicle. The remaining critical reasons are primarily 
related to the vehicle and environment. The Large Truck Crash Causation 
Study lists driving too fast for road conditions, making illegal 
maneuvers, and driving under work pressure as factors contributing to 
crashes between large trucks and passenger vehicles, but the study does 
not list a specific factor for aggressive driving. 

FMCSA's education and outreach activities represent a small portion of 
its total efforts to reduce fatalities caused by collisions involving 
large commercial vehicles. FMCSA, established in 2000 as a separate 
administration under DOT by the Motor Carrier Safety Improvement Act of 
1999, is responsible for improving the safety of commercial-vehicle 
operations on the nation's highways. The agency's overall goal is to 
reduce the rate of fatalities resulting from collisions involving large 
commercial trucks from the 1996 rate of 2.8 fatalities per 100 million 
truck miles traveled to 1.65 by 2008. FMCSA carries out its mission 
primarily through regulatory and enforcement programs, including 
developing and enforcing Federal Motor Carrier Safety Regulations, 
administering MCSAP grants to states, and leading enforcement actions 
against operators who violate regulations. FMCSA also undertakes 
education and outreach activities, such as posting on its Web site 
regulations pertaining to the licensing of commercial drivers or the 
transporting of hazardous materials, and is also allocated funding for 
specific education and outreach programs. In fiscal year 2006, 
education and outreach funding accounted for about $4 million of 
FMCSA's over $490 million budget. Also in fiscal year 2006, FMCSA plans 
to use education and outreach funding for activities supporting its 
Safety Belt program, which targeted commercial-vehicle drivers; public 
outreach on hiring motor coach services; and consumer outreach on using 
household goods movers, among other programs. 

STRS is one education and outreach program intended to help reduce the 
number of crashes involving large commercial vehicles. FMCSA assumed 
responsibility for the program in 2000, when Congress established 
FMCSA. STRS targeted all highway users and sought to modify driver 
behavior by increasing their awareness of the inherent dangers of 
driving in and around large commercial vehicles. STRS attempted to 
increase drivers' awareness of these dangers through a variety of 
channels, such as publishing informational literature, developing 
material for driver's education courses, and issuing public service 
announcements. Additionally, FMCSA partnered with public and private 
organizations nationwide to promote the STRS mission. One of these 
partners, the American Trucking Association, now operates its own 
independent Share the Road program that seeks to educate the public 
through outreach and media events held in cities across the nation. 

In 2003, the House Report accompanying the DOT appropriations act asked 
GAO to evaluate the effectiveness of the STRS initiatives. Our report 
found that some STRS initiatives did not clearly link to the program's 
goals, and that evaluations of the program did not fully measure its 
outcomes. Our review also noted that research shows that attempts to 
modify driver behavior are more effective when educational activities 
are combined with enforcement efforts. Subsequently, we recommended 
that DOT ensure that STRS initiatives directly link with the program's 
goals, and that DOT establish a systematic process for evaluating the 
effectiveness of the program. We also suggested that FMCSA could apply 
strategies used by other parts of DOT, such as NHTSA, to its 
evaluations of STRS. Such strategies include measuring targeted 
knowledge, attitude, and behavior changes before and after program 
exposure to assess change. 

For fiscal years 2004 and 2005, Congress transferred funding for STRS 
from FMCSA to NHTSA, with FMCSA retaining a supporting role. In the 
Conference Report accompanying the DOT appropriations act for fiscal 
year 2004, the conferees asked NHTSA to work with FMCSA to educate the 
motoring public on how to share the road safely with commercial motor 
vehicles. The appropriation asked NHTSA and FMCSA to apply lessons 
learned from NHTSA's experience in high-visibility law enforcement 
campaigns to STRS initiatives to educate drivers on how to drive safety 
around large trucks. NHTSA operates a number of programs intended to 
promote safe behavior by passenger-vehicle drivers. One such program is 
Click It or Ticket, which evaluations have shown to be effective at 
increasing safety belt use by combining extensive paid and earned 
media[Footnote 9] coverage and high-visibility law enforcement waves. 
Furthermore, the Conference Report accompanying the DOT appropriations 
act for fiscal year 2005 expressed the conferees' view that FMCSA 
should assign a staff member to NHTSA to act as a liaison for STRS. 
FMCSA officials told us that the rationale for establishing this 
liaison position was to transfer knowledge to FMCSA on the operation of 
education and enforcement campaigns. 

NHTSA's Click It or Ticket program is a high-visibility law enforcement 
campaign that is based on the STEP model. According to NHTSA officials, 
STEP is a model that the enforcement community uses to announce, 
usually through press releases, some increase in enforcement of some 
violation or identified problem area, such as not wearing a safety 
belt. Over time, this model has become more sophisticated to include 
more and better targeted media campaigns to announce enforcement. These 
media campaigns should include both extensive (1) earned media that 
include news coverage and (2) paid media, such as radio and television 
advertising, to explain the problem the program is trying to address 
and the stepped up enforcement. NHTSA officials refer to this more 
sophisticated version of a STEP model as a high-visibility law 
enforcement campaign. 

During 2004 and 2005, the Share the Road Safely Program Funded a 
Reasonably Designed Education and Enforcement Pilot in Washington 
State: 

During 2004 and 2005, NHTSA funded the Share the Road Safely program 
and implemented an aggressive driving pilot initiative in Washington 
State. Known as Ticketing Aggressive Cars and Trucks (TACT), it 
combined education and law enforcement activities in an effort to 
reduce aggressive driving between passenger vehicles and trucks. 
Another objective of the pilot was for NHTSA to show FMCSA staff how to 
operate similar initiatives in the future. TACT generally conformed to 
the proven high-visibility law enforcement model, although it dealt 
with more complex issues than previous high-visibility law enforcement 
campaigns. TACT's design and implementation linked to the STRS goal of 
changing driver behavior, whereas past STRS initiatives sometimes did 
not link to goals or were not designed to maximize the potential for 
success. In addition, Congress requested FMCSA to use a liaison to 
facilitate the transfer of knowledge about high-visibility law 
enforcement campaigns from NHTSA to FMCSA. Lastly, educational 
initiatives that were a part of STRS in 2003 were pursued by FMCSA, 
although not funded under NHTSA in 2004 and 2005. 

DOT Helped Establish and Operate an Aggressive Driving Pilot Initiative 
in Washington State: 

According to DOT officials, Share the Road Safely program funding has 
supported an aggressive driving pilot initiative in Washington State 
starting in 2004. In 2004, DOT selected Washington State for the pilot 
initiative and signed a cooperative agreement with the Washington 
Traffic Safety Commission. The pilot, known as TACT, combined high- 
visibility law enforcement waves with education and outreach activities 
in an effort to reduce aggressive driving between passenger-vehicle and 
large-truck drivers. TACT focused on four interstate highway corridors, 
each covering a distance of approximately 25 miles. (See fig. 2.) Two 
intervention corridors in the western part of the state received media 
messages and 2 weeks of increased, high-visibility law enforcement 
waves in July and September, 2005, while two comparison corridors did 
not. During these waves, law enforcement officers patrolled the 
intervention corridors in marked and unmarked patrol cars, in state 
patrol aerial units when weather permitted, and from the cabs of 
semitrucks to target unsafe driving around large trucks. 

Figure 2: TACT Intervention and Comparison Corridors in Washington 
State: 

[See PDF for image]

Source: GAO depiction of NHTSA graphic. 

[End of figure]  

The TACT pilot initiative used paid radio advertising and earned media, 
such as local news coverage, to inform the targeted audience of the 
dangers of aggressive driving related to trucks and to announce that 
law enforcement officers would issue tickets for such behavior. TACT's 
radio advertisement was aired over 6,000 times during the course of the 
enforcement waves, and eight local television stations dedicated 
coverage to the pilot. Figure 3 shows an example of the earned media 
coverage. 

Figure 3: Television News Coverage Used for TACT: 

[See PDF for image] 

Sources: Washington Traffic Safety Commission and the KOMO television 
station. 

[End of figure] 

DOT officials said they selected Washington State to participate in 
this pilot because of the state's experience with other related safety 
initiatives, its accurate fatality and crash database, and its strong 
relationships with key stakeholders. TACT built upon a previous STEP 
model campaign, Step Up and R.I.D.E.,[Footnote 10] which operated in 
Washington for several years. In the Step Up and R.I.D.E. program, 
Washington partnered with the local trucking industry to periodically 
place police officers in commercial vehicles to identify and issue 
citations to drivers observed committing offenses. DOT officials also 
stated that Washington has shown itself capable of successfully 
implementing and evaluating a high-visibility law enforcement campaign-
-specifically its Click It or Ticket campaign, which in 2002 increased 
safety belt use from about 80 percent to 95 percent. Additionally, DOT 
cited Washington as having good data on crashes and fatalities. In a 
2005 report, we also recognized that Washington has very good 
cooperation among state agencies involved in crash data collection and 
reporting, and a strong relationship with its FMCSA division 
office.[Footnote 11] Finally, according to DOT officials, a particular 
strength of Washington is that the Washington Traffic Safety 
Commission, the lead organization in implementing the TACT initiative, 
comprises multiple state agencies, including all of the agencies that 
are participating in TACT, thus setting the stage for easy coordination 
and cooperation among participating agencies. 

Federal, state, and local organizations participated in and contributed 
about $892,000 for the planning and operation of TACT. A steering 
committee led by the Washington Traffic Safety Commission planned and 
administered the pilot project. Other partners on the steering 
committee included the Washington DOT, the Washington State Patrol, the 
Association of Sheriffs and Police Chiefs, and the Washington Trucking 
Association. Officials on the steering committee believed having all of 
these groups involved in developing the pilot was important to the 
successful implementation of the pilot. The Washington Traffic Safety 
Commission also contributed $118,000 to the pilot for project 
management and communications. Local and state police made officers 
available for the enforcement waves, and the Washington Trucking 
Association worked with trucking companies to provide decoy trucks and 
drivers. NHTSA provided considerable assistance in developing and 
implementing the initiative and supplied the majority of TACT's 
funding, awarding $497,000 in fiscal year 2004 and an additional 
$68,000 for evaluation activities in fiscal year 2005. Congress also 
provided NHTSA with an additional $99,000 for the TACT initiative in 
fiscal year 2005. FMCSA did TACT's initial planning and provided 
ongoing assistance, including reviewing plans. It also provided 
$100,000 in fiscal year 2005 for TACT's enforcement efforts through 
MCSAP.[Footnote 12] 

FMCSA Sought to Learn How to Operate a High-Visibility Law Enforcement 
Campaign: 

DOT officials told us that a goal for FMCSA in the TACT initiative was 
to gain institutional knowledge on the operation of high-visibility law 
enforcement campaigns, such as Click It or Ticket. These campaigns 
combine education and outreach activities with high-visibility law 
enforcement to bring about a change in driver behavior. Our 2003 report 
stated that highway safety experts agree that attempts to modify 
behavior are more effective when educational and enforcement efforts 
are used together. However, the STRS initiatives we identified in our 
2003 report were purely educational.[Footnote 13] The report added that 
FMCSA could improve STRS by drawing from NHTSA's considerable 
experience with high-visibility law enforcement campaigns like Click It 
or Ticket, which has been widely considered effective in increasing the 
rate of safety belt use. Furthermore, a NHTSA evaluation report found 
that 10 states that used the Click It or Ticket model had significantly 
greater increases in safety belt use compared with states that 
attempted to increase safety belt use through other initiatives. TACT 
offered FMCSA an opportunity to learn from NHTSA's experience with high-
visibility law enforcement campaigns and learn how to develop similar 
aggressive driving initiatives in other states. To further ensure this 
transfer of knowledge as requested by conferees in the Conference 
Report accompanying its 2005 appropriations act, FMCSA hired and 
detailed a staff member to NHTSA to act as a communications liaison for 
STRS. The liaison was involved in some facets of TACT, including 
meeting with its steering committee and preparing briefings on the 
pilot. According to DOT officials, however, the liaison came aboard 
after the completion of the last enforcement wave--later in this 
report, we discuss this matter further in relation to the future of 
STRS initiatives. 

Pilot Generally Conformed to the Proven High-Visibility Law Enforcement 
Campaign Model with Some Variation, but Dealt with More Complex Issues: 

Our analysis of TACT's design and implementation shows that it 
generally conformed to the high-visibility law enforcement campaign 
model as intended, but varied in a few aspects. Specifically, TACT was 
modeled after NHTSA's Click It or Ticket campaign. In modeling Click It 
or Ticket's approach, officials in the TACT program collected data 
before and after its enforcement waves to identify behavior changes; it 
had highly visible enforcement on each day of its enforcement waves; 
and it had used both paid and earned media to publicize its 
enforcement. 

TACT did deviate from the Click It or Ticket model in two ways. First, 
the pilot did not use paid television advertising. Washington State 
officials explained that this was because of the program's limited 
budget. While evaluations of Click It or Ticket show that radio 
advertisements were effective in reaching the motoring public, radio is 
not as effective a medium as television. Second, the media for the TACT 
pilot described the enforcement campaign as zero tolerance as 
prescribed by the Click It or Ticket model, and enforcement was stepped 
up; however, law enforcement officers participating in TACT issued 
warnings instead of citations in 28 percent of the traffic stops. NHTSA 
officials explained that law enforcement officers always have 
discretion on whether to issue citations, and what is more important is 
that the public perceive an increase in law enforcement. Furthermore, 
they explained there is no research about the most effective level of 
citation tickets. See appendix II for a detailed comparison of TACT's 
implementation of the Click It or Ticket model. 

Although TACT is based on the high-visibility law enforcement campaign 
model, it deals with more complex issues than previous initiatives. In 
the case of Click It or Ticket, law enforcement is simply checking for 
safety belt use. With TACT, there are a number of behaviors that may 
constitute aggressive driving, including tailgating, speeding, and 
unsafe merging. These multiple factors also made it more difficult to 
develop a primary message for TACT to communicate to the public. TACT 
administrators, for example, determined that they had to choose a 
primary behavioral theme--leaving more space around trucks--to 
communicate to motorists, although obeying the speed limit and staying 
out of a truck's blind spots also are important and were secondary 
themes. See figure 4 for a depiction of TACT's selected message. This 
message was posted on 16 highway signs in the intervention corridors. 
Additionally, TACT was more difficult to institute from a legal 
standpoint. Washington has a primary safety belt law, meaning that 
officers can pull over drivers solely for not wearing their safety 
belts. In the case of TACT, however, Washington has no single 
aggressive driving law. Washington State officials told us they had to 
ensure that courts would be willing to enforce the tickets because 
police officers issued citations for violations under a number of laws. 

Figure 4: TACT Highway Sign: 

[See PDF for image] 

Source: Washington Traffic Safety Commission. 

[End of figure] 

Previous STRS Initiatives Were Not Funded under NHTSA: 

In fiscal years 2004 and 2005, STRS did not fund initiatives that were 
a part of the program in 2003. All STRS funds in fiscal years 2004 and 
2005 were directed to the TACT pilot. According to FMCSA officials, 
however, they continued to disseminate education and outreach 
materials. For instance, the No-Zone campaign--a major initiative of 
STRS--was not funded during this period.[Footnote 14] FMCSA did, 
however, keep No-Zone information available on its Web site and 
responded to requests for educational material. For example, according 
to FMCSA officials, during this period they distributed over 200,000 
copies of the No-Zone brochure through venues such as conferences and 
industry events. Also prior to TACT, FMCSA developed a curriculum for 
teaching students about sharing the road with trucks. FMCSA completed 
work on the curriculum and produced a video for the course, and it 
distributed the materials during fiscal years 2004 and 2005, including 
1,500 copies of the video. 

Evaluation of TACT Demonstrated Positive Results and Was Generally Well-
Designed: 

DOT and Washington State officials conducted an evaluation of TACT that 
demonstrated the initiative's success and was generally well-designed. 
Specifically, analysis of videotaped driver behavior showed reductions 
in aggressive driving, and targeted motorists reported significant 
exposure to the initiative's message. Additionally, the evaluation 
followed accepted experimental design principles by comparing changes 
on two intervention highway corridors, which were exposed to the 
initiative's message and enforcement, with changes on two comparison 
highway corridors, which were not exposed to the message. This 
experimental setup enabled program administrators to attribute positive 
changes in driver behavior to TACT initiatives. The evaluation did not 
assess changes in crashes, but increased driver awareness and improved 
driver behavior should logically lead to reduced crashes, injuries, and 
fatalities. Also, TACT's design of combining education outreach with 
law enforcement better lent itself to reaching STRS goals than previous 
initiatives that were purely educational. 

TACT Improved Driver Behavior and Public Awareness: 

The TACT evaluation demonstrated that the initiative was able to 
produce improvements in driver behavior. TACT evaluated changes in 
driver behavior by recording video footage of drivers in the four 
corridors and using three groups of reviewers--police officers, truck 
drivers, and Washington Traffic Safety Commission staff--to rate the 
seriousness of any unsafe driving acts. (See app. III for a more 
detailed explanation of how this video footage was analyzed.) This 
analysis found that the rate of unsafe driving acts per observation 
hour was nearly cut in half, from 5.80 to 3.05, for the intervention 
corridors, as compared with a slight decrease, from 4.03 to 3.92, for 
the comparison corridor. When controlled for the preenforcement rates, 
these data represent a 46 percent decrease in unsafe driving in the 
intervention corridors. The comparison corridors also had 1.85 times as 
many violations per hour than the intervention corridors when the data 
are controlled for the corridors' respective violation rates prior to 
enforcement. (Fig. 5 shows the rate of violations per observation 
hour.) Also, analysis of driver behavior in the intervention corridors 
found that crash risk decreased and driver behavior was less illegal 
and less intimidating, among other things. 

Figure 5: Rate of Violations per Observation Hour: 

[See PDF for image] 

Sources: Washington Traffic Safety Commission and NHTSA. 

[End of figure]  

The TACT initiative improved driver behavior by successfully reaching 
its intended audience. TACT evaluators demonstrated this by using a 
survey to measure the extent to which the initiative changed the 
awareness of the target audience. In each of the four communities 
selected for the project, TACT administrators distributed surveys to 
the public at driver licensing offices both before and after the 
enforcement waves. For example, the percentage of respondents on the 
intervention corridors that reported general exposure to media about 
giving trucks more space nearly quadrupled, from about 18 to 67 
percent. These data contrast with data for the comparison corridors, 
where the percentage only increased from about 17 to 20 percent. (Fig. 
6 shows the percentages of respondents that reported hearing or seeing 
TACT-related media outreach.) Additionally, the evaluation found 
significant increases in the percentages of respondents on the 
intervention corridors that specifically reported hearing the radio 
message and seeing the TACT road sign, television, and newspaper 
messages. Furthermore, surveys of drivers also showed a significant 
increase in drivers reporting that they leave more space when passing 
trucks (the intended behavioral change theme of the project) from about 
16 to 24 percent for the intervention corridors as compared with a 
slight increase from about 15 to 16 percent for the comparison 
corridors. 

Figure 6: Percentages of Survey Respondents That Saw or Heard Media 
about Giving Trucks More Space: 

[See PDF for image] 

Sources: Washington Traffic Safety Commission and NHTSA.  

[End of figure] 

The Evaluation of TACT Was Generally Well-Designed and Links Results to 
Its Intended Goal of Crash Reduction: 

We found that the evaluation of TACT was generally well-designed, since 
it appropriately used an experimental design to attribute outcomes to 
TACT's initiatives. An experimental design permits researchers to 
attribute outcomes to the effects of the program and rule out other 
influences. Often with this kind of evaluation design, the participants 
in the intervention group are exposed to the initiative, while similar 
participants in the comparison group are unexposed. Aside from the 
initiative, participants experience the same influences. That is, they 
face conditions that are alike during the same period. More 
specifically, the evaluation of the TACT initiative exposed drivers in 
the intervention corridors to paid and earned media and high-visibility 
law enforcement waves, while simultaneously leaving unexposed 
comparable drivers in similar comparison corridors. Then the evaluation 
compared outcomes in the two groups. This procedure was repeated in two 
additional corridors to make sure that any detected differences in 
outcomes were not unique to the first two corridors. Our 2003 review of 
STRS recommended that DOT establish a systematic process for evaluating 
the effectiveness of the program. Therefore, the evaluation of TACT's 
methodology represents a positive step toward meeting our 2003 
recommendation. 

The evaluation report concludes that the initiative was a success, but 
it did not report on TACT's effect on the long-term results of the 
initiative, such as the impact on the number of crashes, despite 
earlier plans to do so. Both TACT implementation plans and a NHTSA 
official stated that the evaluation would assess the impact of the 
initiative on the number of crashes in the intervention corridors. 
However, as the evaluation report states, it is difficult to determine 
changes in crashes given the low number of crashes in Washington State; 
therefore, intermediate measures for evaluating the initiative had to 
be relied upon. NHTSA officials stated that although the evaluation was 
unable to report on long-term results, the program's finding of 
improved driver behavior around trucks would logically indicate an 
expected decrease in truck-related crashes, injuries, and fatalities. 
Furthermore, NHTSA does not evaluate individual Click It or Ticket 
campaigns, which are considered to successfully modify behavior, for 
their effect on long-term results such as fatality reduction.[Footnote 
15] Figure 7 shows how TACT linked short-term results (such as 
awareness and knowledge of the dangers of driving around trucks) and 
intermediate results (such as changed driver behavior around trucks) to 
the long-term results of fewer truck-related crashes, injuries, and 
fatalities. 

Figure 7: Expected Program Model Logic Results of TACT Initiative: 

[See PDF for image] 

Source: GAO analysis of Program Logic Model and TACT design and 
evaluation plans. Model adapted from Ellen Taylor-Powell, The Logic 
Model: A Program Performance Framework (University of Wisconsin 
Cooperative Extension: Madison, WI). 

[End of figure] 

TACT Is Better Designed to Successfully Reach Agency Goals Than Past 
STRS Initiatives: 

The design of TACT provided a better opportunity for successfully 
reaching desired results and goals than past STRS initiatives. Our 2003 
report on STRS found that some of FMCSA's education and outreach 
initiatives were not directly connected to agency goals and recommended 
that future initiatives be so connected. While program initiatives that 
exclusively rely on education and outreach, such as distributing 
informational pamphlets or advertising, can increase awareness and 
encourage the intended behaviors, thereby linking to a program's goals, 
attempts to modify the behaviors of drivers are more effective when 
educational initiatives are combined with enforcement. This conclusion 
is supported by the evaluation of past initiatives to change driver 
behavior, particularly of efforts to increase safety belt use.[Footnote 
16] For example, a 2002 study by NHTSA included data from Texas, which 
showed that while the baseline percentage of individuals wearing safety 
belts (80 percent) increased slightly with advertising alone, the 
combination of advertising and enforcement caused the number to 
increase another 6 percent. TACT's use of media, road signs, and other 
educational outreach tools therefore directly linked to the STRS goal 
of decreasing unsafe driver behavior around commercial vehicles by 
truck drivers and passenger-vehicle drivers, and incorporating high- 
visibility law enforcement increased the initiative's potential for 
successfully reaching that goal. In effect, TACT represents a positive 
step toward meeting our 2003 recommendation that STRS initiatives 
clearly link to STRS goals. 

FMCSA Plans Expanded Development of High-Visibility Law Enforcement 
Campaigns Similar to TACT, but Lacks a Clear Strategy and Expertise: 

Following the success of TACT in Washington State, FMCSA is developing 
plans encouraging states to adopt similar initiatives in other states; 
however, its strategy for expanding TACT and its ability to manage 
these initiatives remain unknown. FMCSA officials stated that they plan 
a nationwide rollout of initiatives similar to TACT by 2009, and that 
in the interim, they are currently developing another TACT pilot in 
Pennsylvania. FMCSA, however, has yet to articulate a strategy for 
expanding TACT into a nationwide program or to identify funding. 
Additionally, FMCSA's ability to administer future TACT initiatives is 
uncertain, since FMCSA has limited experience with high-visibility law 
enforcement campaigns. Finally, FMCSA plans to spend the majority of 
its STRS funds on initiatives that are purely educational, even though 
little information is available to show that these activities will 
improve driver behavior and contribute to reducing fatalities. 

FMCSA Plans to Implement More TACT-Like Initiatives but Has Yet to 
Articulate Its Strategy: 

FMCSA plans to expand initiatives similar to TACT to new states and, 
eventually, nationwide. FMCSA officials stated that they plan to issue 
a Federal Register notice in fiscal year 2008 before rolling out TACT 
on a nationwide basis in 2009. In the interim, FMCSA is currently 
developing plans to implement another TACT pilot in Pennsylvania, using 
primarily MCSAP grants and state funds. There, FMCSA will contract with 
the Pennsylvania State Police to develop and operate a high-visibility 
law enforcement campaign in at least two intervention corridors and two 
comparison corridors in an area with a high concentration of commercial-
vehicle fatalities and crashes. Pennsylvania will also be responsible 
for evaluating its pilot. Agency officials anticipate this pilot taking 
18 months to complete. FMCSA also plans to conduct two additional 
pilots in fiscal year 2007, but has not yet identified states.[Footnote 
17] Additionally, FMCSA issued a Federal Register notice in March 2006 
stating that states could use MCSAP High Priority grants[Footnote 18] 
to comply with provisions of SAFETEA-LU that require states to conduct 
comprehensive and highly visible traffic enforcement and commercial- 
vehicle safety inspection programs in high-risk locations and areas. 
FMCSA added that these initiatives could be similar to TACT. 

FMCSA officials stated that they will develop guidance for states to 
follow, but gaps remain in their strategy for expanding TACT 
nationwide. Agency documents state that the Washington State TACT pilot 
and the future Pennsylvania initiative will form the foundation of a 
best practices guide to share with states. However, FMCSA has yet to 
articulate how it will expand TACT from several planned pilot 
initiatives in 2007 to a nationwide program 2 years later, or how this 
expansion will be funded. Additionally, although FMCSA enabled states 
to apply for MCSAP High Priority grants to develop initiatives similar 
to TACT, FMCSA did not provide states with the guidance to do so. 
Applications for these funds were due before the Washington TACT 
evaluation report was published; therefore, states seeking to begin 
similar initiatives needed to design their own initiatives without the 
benefit of Washington's experience. Finally, FMCSA officials stated 
that no state applied for a fiscal year 2006 grant before the 
application deadline in the Federal Register; however, FMCSA will 
accept applications until the end of fiscal year 2006 or until the 
available funds are awarded. 

Although FMCSA has plans for a nationwide expansion of TACT, the 
majority of FMCSA's STRS funds will be spent on other activities. 
Program planning documents state that FMCSA has decided to transition 
STRS to focus on developing initiatives similar to TACT in other 
states, but FMCSA plans to invest just $150,000 of its $500,000 fiscal 
year 2006 STRS budget to do this.[Footnote 19] FMCSA officials told us 
that STRS funds would pay for the evaluation component of this 
initiative, and FMCSA will supplement activities with MCSAP funds. The 
$150,000 fiscal year 2006 STRS investment in these future initiatives 
is significantly less than the approximately $664,000 in STRS funds 
provided solely to TACT in fiscal years 2004 and 2005. 

FMCSA's Ability to Manage Future Initiatives Is Unclear and NHTSA's 
Role Is Still Evolving: 

FMCSA's ability to administer future high-visibility law enforcement 
campaigns and NHTSA's role in future STRS initiatives are unclear. As 
we previously mentioned, a goal of the TACT pilot was for FMCSA to 
learn about the operation of high-visibility enforcement programs from 
NHTSA, and to support this goal, FMCSA detailed a liaison to NHTSA 
following congressional direction. FMCSA, however, missed valuable 
opportunities for learning because of the time it took to fill the 
position, since the liaison came aboard late in the TACT program and 
returned to FMCSA before NHTSA conducted its annual Click It or Ticket 
enforcement campaign.[Footnote 20] After discussing our findings with 
FMCSA officials, they clarified that other FMCSA staff participated in 
TACT and knowledge transfer was not limited to the liaison. 

Furthermore, NHTSA's participation in future STRS activities is still 
evolving. As we previously mentioned, SAFETEA-LU authorized $3 million 
to NHTSA and $1 million annually to FMCSA for administering education 
and outreach activities associated with commercial-vehicle safety for 
the 4-year period from 2006 through 2009. However, the Conference 
Report accompanying the DOT appropriations act for fiscal year 2006 
indicates that the conferees did not fund the amounts authorized. 
Instead, they funded $4 million to FMCSA alone for these purposes. 
Given its limited experiences with programs designed to modify driver 
behavior, however, FMCSA's plans call for continuing cooperation with 
NHTSA in future aggressive driving programs. For example, staff in 
FMCSA's Washington Divisional Office told us that their agency lacks 
NHTSA's experience with initiatives that change driver behavior and 
does not have staff with a background in the area, especially at the 
division office level. This is important because TACT's evaluation 
report states that having an experienced evaluation team that can 
develop and implement a comprehensive evaluation design was critical to 
the success of the project. As we previously mentioned, NHTSA has 
experience in operating successful campaigns to increase safe behavior 
by motorists. Additionally, FMCSA has only a small number of staff 
dedicated to its education and outreach programs. NHTSA staff with whom 
we spoke initially stated that the agency's involvement will end with 
the issuance of the TACT program evaluation report. Currently, however, 
NHTSA staff said they will provide FMCSA with general assistance, and 
FMCSA has formed a transition team to help ensure that the necessary 
expertise will be available to future initiatives. NHTSA officials 
added that specific experience with behavioral issues is not required 
to replicate the TACT initiative. They said that a program plan, a 
media plan, an enforcement plan, and an evaluation plan are required. 

FMCSA's Short-term Plans Focus on Initiatives That Do Not Include 
Enforcement and That Have Not Been Shown to Be Effective: 

FMCSA plans to spend the majority of its 2006 STRS funds on updating 
the STRS Web site and producing outreach materials. These funds will be 
spent on initiatives that have limited potential for reducing 
fatalities and provide limited opportunities for evaluation, 
representing a return to an earlier era of STRS. FMCSA will spend 
$200,000 in updating its Web site, $100,000 on education and outreach 
materials promoting sharing the road, and $50,000 on printing. FMCSA 
plans to update its Web site with information on preventing aggressive 
driving, which will include Spanish-language content. The Web site also 
will include a user survey to gauge satisfaction and will be able to 
ask up to five questions about a user's knowledge of STRS initiatives. 
Currently, FMCSA can only collect information on the number of visits 
to the Web site. In addition, FMCSA plans to distribute education and 
outreach materials promoting sharing the road. These initiatives were 
not financially supported during fiscal years 2004 and 2005, when NHTSA 
had responsibility for STRS. As we previously stated, purely 
educational initiatives may conceptually link to FMCSA's goal of 
reducing accidents and fatalities, but initiatives such as TACT have a 
better potential to improve driver behavior by incorporating local 
enforcement efforts with educational outreach. Figure 8 shows four 
categories of FMCSA's planned STRS spending in fiscal year 2006. Table 
1 lists FMCSA's planned outreach activities within two of these 
categories. 

Figure 8: Planned STRS Funding for Fiscal Year 2006: 

[See PDF for image] 

Source: GAO analysis of FMCSA documents. 

[End of figure] 

Table 1: Planned STRS Outreach Activities for Fiscal Year 2006: 

STRS initiatives: Web site enhancements; 
Activities: Incorporate information on Washington State TACT into the 
Web site, including radio advertisements; 
Develop and post press releases, radio scripts, and radio public 
service announcements that states can use to raise awareness about 
driving safely near trucks; 
Implement a customer satisfaction survey on the STRS Web site; 
Update the No-Zone Web page. 

STRS initiatives: Outreach materials; 
Activities: Revise and distribute the brochures entitled the 
Professional Driver (for truck drivers) and the Smart Driver (for car 
drivers). Place Spanish versions on the STRS Web site; 
Develop a script for a public service announcement that states can use 
to support TACT communication efforts; 
Distribute STRS radio spots to be aired in the 10 states with the 
highest truck crash, injury, and fatality rates; 
Update and disseminate model training curriculum for teaching students 
about sharing the road with commercial motor vehicles; 
Update No-Zone campaign materials. 

Source: GAO analysis of FMCSA documents. 

[End of table] 

It is unclear if evaluations of these planned STRS education and 
outreach activities will provide meaningful insight into their 
effectiveness. FMCSA officials told us that they hired a contractor to 
develop evaluations of STRS education and outreach activities, but 
plans to evaluate the impact of these activities on fatality and injury 
rates have yet to be developed. This contractor will be required to (1) 
develop an evaluation study that gathers baseline data and (2) assess 
whether the education and outreach materials and activities reached the 
intended audience, changed attitudes and behaviors, and helped the 
program meet its safety goals. However, in discussing these plans, a 
NHTSA official told us that it will be difficult to measure the impact 
of educational materials on driver behavior. Furthermore, in our 2003 
report, we stated that previous evaluations of STRS activities shed 
little light on their short-term, intermediate, and long-term outcomes. 
This was due, in part, to FMCSA's heavy reliance on self-reported data 
and to FMCSA's not establishing a baseline of driver behavior and 
knowledge before the program started. By contrast, TACT's evaluation 
visually assessed driver behavior before and after motorists received 
education and enforcement. If FMCSA cannot evaluate the effect of these 
activities on driver behavior, then the planned activities may 
represent a return to the practices that we questioned in our 2003 
report. 

Conclusions: 

The TACT initiative represented a significant departure from previous 
STRS initiatives and, by following the high-visibility law enforcement 
campaign model, incorporated program elements that experts believe are 
most effective in changing driver behavior. Its systematic evaluation 
and clear link to agency goals were important steps toward addressing 
concerns with STRS that we raised in the past. Furthermore, the 
positive results shown by the TACT evaluation and the ongoing problem 
of crashes between trucks and passenger vehicles demonstrate that there 
is merit in further developing and implementing high-visibility law 
enforcement campaigns similar to TACT. FMCSA's plans for future 
aggressive driving initiatives are still evolving, but the agency is 
currently developing a second pilot in Pennsylvania and has a goal of 
rolling out TACT-like initiatives nationwide in 2009. However, FMCSA 
has yet to develop a clear strategy describing how it will expand 
initiatives similar to TACT from a series of pilots into a nationwide 
program or to describe how these programs will be funded. 

Furthermore, some of FMCSA's plans for addressing unsafe driving do not 
focus on expanding education and enforcement initiatives such as TACT. 
Instead, FMCSA has chosen to spend the majority of its fiscal year 2006 
STRS funds on initiatives that are purely educational, which safety 
experts agree are less effective than when educational outreach is 
combined with enforcement. Because FMCSA has not identified a cohesive 
strategy to expand TACT and not focused on proven approaches such as 
high-visibility law enforcement campaigns, it is unclear how FMCSA's 
STRS initiatives will contribute to FMCSA's goal of expanding TACT and 
reducing crashes and fatalities. 

Finally, there are doubts about FMCSA's ability to ensure the success 
of STRS in the future. Although funding responsibility for STRS 
returned to FMCSA in 2006 and FMCSA participated in the initial 
planning for TACT, NHTSA and the Washington Traffic Safety Commission 
significantly supported TACT's implementation and evaluation. 
Additionally, FMCSA may have missed valuable opportunities to learn 
about the operation of TACT and other similar programs because its 
involvement was limited by not being able to use its legislatively 
mandated liaison to the fullest extent possible. DOT, through staff 
from both NHTSA and FMCSA, demonstrated that it has the ability to 
develop state initiatives that change driver behavior around trucks by 
successfully implementing TACT. Even so, it is uncertain that DOT will 
effectively use these resources in the future, given that the 
relationship between NHTSA and FMCSA is still evolving and that FMCSA 
has limited staff and experience in administering high-visibility law 
enforcement campaigns. 

Recommendations for Executive Action: 

To ensure that the Share the Road Safely program continues to improve 
driver behavior around commercial vehicles, thereby potentially 
reducing fatalities, we recommend that the Secretary of Transportation 
direct the Administrators of the appropriate agencies to take the 
following three steps: 

* develop a comprehensive strategy describing how FMCSA will implement 
and fund an expansion of TACT-like initiatives from several pilots into 
a nationwide program and detail how STRS initiatives contribute to this 
goal; 

* complete and execute plans to evaluate STRS outreach activities that 
are purely educational and discontinue activities with no demonstrable 
impact on behavior; and: 

* monitor whether FMCSA has sufficient staff and expertise to 
successfully develop and administer future high-visibility law 
enforcement campaigns, and, if it does not, determine the best methods 
for DOT to use its resources and expertise to modify driver behavior 
and address the problem of aggressive driving around trucks. 

Agency Comments: 

We provided DOT with a draft of this report for review and comment. DOT 
officials, including FMCSA's Outreach Division Chief and NHTSA's 
Behavioral Technology Research Chief, provided oral and written 
comments and generally agreed with our recommendations. These FMCSA and 
NHTSA officials clarified FMCSA's role in developing initial plans for 
an education and enforcement project after we issued our 2003 report 
and before Congress provided NHTSA with Share the Road Safely funding. 
FMCSA officials also provided additional information on, and 
documentation of, a contract to develop an evaluation of FMCSA's 
education and outreach programs, including Share the Road Safely 
educational initiatives. Finally, the officials provided information on 
a team of FMCSA and NHTSA staff established in May 2006 to assist FMCSA 
with the expansion of TACT as fiscal responsibility for STRS 
transitions from NHTSA to FMCSA. We incorporated this information as 
well as technical comments throughout the report as appropriate. 

We will send copies of this report to interested congressional 
committees, the Secretary of Transportation, and other interested 
parties. We will also make copies available to others upon request. In 
addition, the report will be available at no charge on GAO's Web site 
at [Hyperlink, http://www.gao.gov]. 

If you or your staffs have any questions about this report, please 
contact me at (202) 512-2834 or siggerudk@gao.gov. Contact points for 
our Offices of Congressional Relations and Public Affairs may be found 
on the last page of this report. Key contributors to this report are 
listed in appendix IV. 

Signed by: 

Katherine Siggerud: 
Director, Physical Infrastructure: 

[End of section] 

Appendix I; Scope And Methodology: 

To address our first objective and describe what the Department of 
Transportation (DOT) has done with the Share the Road Safely (STRS) 
program since 2003, we interviewed DOT officials to determine the 
changes made in the program since May 2003. Additionally, we 
interviewed officials from the Federal Motor Carrier Safety 
Administration (FMCSA), the National Highway Traffic Safety 
Administration (NHTSA), and the Washington State Traffic Safety 
Commission to report on the implementation and administration of 
Washington State's Ticketing Aggressive Cars and Trucks (TACT) pilot 
project. To determine whether the design of TACT was reasonable, we 
reviewed TACT programming documentation to determine if the design of 
the program links program initiatives to goals and if the design 
follows the high-visibility law enforcement campaign model for behavior 
change. We did not assess the design of other STRS initiatives because 
they were not actively funded in fiscal years 2004 and 2005, and 
because we reported on these activities in our 2003 report.[Footnote 
21] 

To address our second objective--to determine what DOT evaluations have 
shown and whether the methods were acceptable--we reviewed evaluation 
results and analyzed evaluation plans to determine if short-term, 
intermediate, and long-term outcomes were measured and if external 
factors were considered and controlled for in the assessment. We 
reviewed and summarized the results of the Washington State pilot 
evaluation and determined if program initiatives linked to agency 
goals. In addition, we reviewed the evaluation results to determine if 
the evaluation illustrates that the pilot met its criteria for success. 
Due to the nature of the TACT program, we could not determine in this 
report whether the Share the Road Safely program achieved reductions in 
the number of deaths and severity of injuries as requested by the Safe, 
Accountable, Flexible, Efficient Transportation Equity Act: A Legacy 
for Users (SAFETEA-LU). Specifically, SAFETEA-LU asked us to update our 
prior evaluation of STRS to determine if the program has achieved 
reductions in the number and severity of commercial-vehicle crashes, 
including reductions in the number of deaths and the severity of 
injuries sustained in these crashes. NHTSA officials, however, told us 
that the evaluation did not assess these long-term results because the 
numbers of injuries and fatalities on the pilot's intervention 
corridors were too low to reliably measure any appreciable change. 
Therefore, we did not discuss in this report the program's impact on 
specific numbers of fatalities and injuries. 

To assess DOT's plans for the future of STRS, we interviewed program 
administrators at DOT and reviewed relevant budget and planning 
documents to determine DOT's direction for STRS. We interviewed the 
FMCSA staff member assigned to transfer knowledge about administering 
high-visibility law enforcement campaigns from NHTSA to FMCSA to assess 
the staff member's ability to accomplish this task. We also compared 
the design of future FMCSA initiatives with findings we listed in 
previous reports on programs designed to modify driver behavior and 
increase a program's effectiveness at reducing crashes, injuries, and 
fatalities associated with commercial vehicles. 

We conducted our review from October 2005 through July 2006 in 
accordance with generally accepted government auditing standards. 

[End of section] 

Appendix II: TACT's Implementation of the Click It or Ticket Model: 

Category: Overall; 
Click It or Ticket criteria: Data collection, before, during, and 
immediately after media and enforcement phases; 
TACT implementation: check. 

Category: Overall; 
Click it or Ticket criteria: Earned and paid publicity announcing 
strict enforcement; 
TACT implementation: check. 

Category: Overall; 
Click It or Ticket criteria: Highly visible enforcement each day of 
enforcement period; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Analysis of crash locations in determining 
the need for improvement and for targeting efforts; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Areas should be defined so that residents 
have a sense of belonging to a community; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Enforcement agencies should partner with 
local government, public service organizations, the media, and 
businesses to generate overwhelming program intensity; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Maximum involvement among the state, 
county, and local enforcement agencies serving the community; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Areas should try to include as large a 
percentage of the population as resources permit; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Up-front commitment to the program is 
needed from top management in each participating enforcement agency; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Officer training should be conducted; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: A high-level enforcement official should 
take the lead in carrying the message to the public; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: Organizers must have the full support of 
elected officials; 
TACT implementation: check. 

Category: Planning; 
Click It or Ticket criteria: The program should be coordinated with the 
courts, since their caseloads will be affected directly by the number 
of citations issued; 
TACT implementation: check. 

Category: Publicity; 
Click It or Ticket criteria: Enforcement messages repeated over and 
over during the publicity period; 
TACT implementation: check. 

Category: Publicity; 
Click It or Ticket criteria: Continual use of earned media; 
TACT implementation: check. 

Category: Publicity; 
Click It or Ticket criteria: Paid advertisement campaigns; 
TACT implementation: check. 

Category: Publicity; 
Click It or Ticket criteria: Radio advertisements timed to run during 
drive times. Television advertisements are run at times when most 
viewers are present.[A]; 
TACT implementation: X. 

Category: Enforcement; 
Click It or Ticket criteria: Enforcement campaigns usually last 2 
weeks. During this period, zero-tolerance enforcement is carried 
out.[B]; 
TACT implementation: X. 

Category: Enforcement; 
Click It or Ticket criteria: Enforcement visible for entire enforcement 
period; 
TACT implementation: check. 

Source: GAO analysis of DOT documents. 

Legend: 

check= Followed Click It or Ticket criteria: 

X = Did not follow Click It or Ticket criteria: 

[A] Advertisements coincided with rush-hour, but television 
advertisement was not used. 

[B] Warnings were issued to about 28 percent of all violators. 

[End of table] 

[End of section] 

Appendix III: Description of TACT Methodology for Analyzing Video 
Footage of Driver Behavior: 

To determine whether driver behavior changed, TACT administrators 
measured the incidence and rates of unsafe driver behavior in the 
vicinity of commercial vehicles. Washington State Police troopers 
collected these data by videotaping traffic from unmarked cars. 
Troopers drove behind commercial vehicles and provided narration 
indicating the type of behavior observed each time an unsafe act was 
seen. Unsafe behaviors included making unsafe lane changes, cutting in 
front of a truck, following another vehicle too closely, engaging in 
unsafe merging, and speeding. Troopers also provided narration 
detailing whether they would issue citations for driving violations. 
Later, 99 video clips were randomly selected and shown to three sets of 
reviewers consisting of police officers, truck drivers, and Washington 
Traffic Safety Commission employees. Reviewers filled out a score sheet 
for each video clip indicating how dangerous they believed the driver 
behavior was and whether it deserved a citation. Evaluators quantified 
these responses to generate a score indicating the seriousness of the 
unsafe driving act. 

[End of section] 

Appendix IV: Staff Acknowledgments: 

GAO Contact: 

Katherine Siggerud, (202) 512-2834, siggerudk@gao.gov: 

Staff Acknowledgments: 

Catherine Colwell, Assistant Director, and Samer Abbas, Analyst-in- 
Charge, managed this assignment and made significant contributions to 
all aspects of the work. Daniel Concepcion also made significant 
contributions to all aspects of this report. In addition, Joel Grossman 
assisted in our assessment of the TACT initiative's design and 
evaluation. Tamera Dorland provided writing assistance, Bert Japikse 
provided legal support, and Joshua Ormond and Theresa Perkins assisted 
with graphics. 

(542072): 

FOOTNOTES 

[1] The Transportation Research Board did not establish a timeline for 
how long this increase will last. 

[2] U.S. Department of Transportation, Report to Congress on the Large 
Truck Crash Causation Study (Washington, D.C.: March 2006). 

[3] Other education and outreach activities include a safety belt 
program aimed at increasing safety belt use among commercial drivers, 
and a new entrant program designed to inform newly registered motor 
carriers about motor carrier safety standards and regulations. 

[4] GAO, Truck Safety: Share the Road Safely Program Needs Better 
Evaluation of Its Initiatives, GAO-03-680 (Washington, D.C.: May 30, 
2003). 

[5] In this report, "aggressive driving" refers specifically to unsafe 
driving acts involving cars and trucks, such as making unsafe lane 
changes, following another vehicle too closely, and speeding. 

[6] "Click It or Ticket" is a highway safety campaign that uses 
increased enforcement along with a media campaign to encourage safety 
belt use. 

[7] In presenting information on traffic fatalities, we used the most 
recent available data contained in NHTSA's Fatality Analysis Reporting 
System database. This database contains state-reported data on all 
traffic-related fatalities in the United States. 

[8] In 2004, we presented information on traffic fatalities using data 
contained in NHTSA's Fatality Analysis Reporting System database. We 
determined that these data were sufficiently reliable for reporting 
purposes. See GAO, Highway Safety: Federal and State Efforts to Address 
Rural Road Safety Challenges, GAO-04-663 (Washington, D.C.: May 28, 
2004). 

[9] "Earned media" is positive news coverage that is used to reach a 
large audience. 

[10] "R.I.D.E." stands for Reduce Injuries through Driver Education. 

[11] GAO, Highway Safety: Further Opportunities Exist to Improve Data 
on Crashes Involving Commercial Motor Vehicles, GAO-06-102 (Washington, 
D.C.: Nov. 18, 2005). 

[12] MCSAP is a federal grant program that provides financial 
assistance to states to reduce the number and severity of accidents and 
hazardous materials incidents involving commercial motor vehicles. The 
goal of this program is to reduce commercial-vehicle accidents, 
fatalities, and injuries by investing grant monies in appropriate 
commercial-vehicle safety programs. 

[13] GAO-03-680. 

[14] The No-Zone campaign was intended to educate passenger car drivers 
to keep out of trucks' blind spots. 

[15] NHTSA has conducted research illustrating that manual, 3-point 
safety belts reduce the fatality risk of front-seat occupants of 
passenger vehicles by 45 percent, relative to an unrestrained occupant. 

[16] GAO, Highway Safety: Effectiveness of State .08 Blood Alcohol 
Laws, GAO/RCED-99-179 (Washington, D.C.: June 23, 1999); and Motor 
Vehicle Safety: Comprehensive State Programs Offer Best Opportunity for 
Increasing Use of Safety Belts, GAO/RCED-96-24 (Washington, D.C.: Jan. 
3, 1996). See also Lund, Adrian K. and Allan F. Williams, A Review of 
the Literature Evaluating the Defensive Driving Course, Accident 
Analysis and Prevention 17:6 (1985); Carolyn B. Liban et al., The 
Canadian Drinking-Driving Countermeasure Experience, Accident Analysis 
and Prevention 19:3 (1987); and James B. Jacobs, Drunk Driving, An 
American Dilemma (Chicago, Ill.: University of Chicago Press, 1989). 

[17] FMCSA has since informed us that Kentucky and Florida have 
expressed interest in conducting additional pilots similar to TACT. 
FMCSA officials told us that they have contacted these states, but the 
officials did not indicate if theses states will conduct TACT-like 
initiatives. 

[18] FMCSA generally provides MCSAP High Priority grants to support, 
enrich, or evaluate state commercial motor vehicle safety programs and 
to accomplish the following five objectives: (1) implement, promote, 
and maintain national programs to improve commercial motor vehicle 
safety, (2) increase compliance with commercial motor vehicle safety 
regulations, (3) increase public awareness concerning commercial motor 
vehicle safety, (4) provide education on commercial motor vehicle 
safety and related issues, and (5) demonstrate new safety-related 
technologies. 

[19] Consistent with language in the Conference Report accompanying the 
DOT appropriations act for fiscal year 2006, FMCSA plans to spend 
$500,000 on STRS. Conferees expected that at least $500,000 would be 
spent on the Share the Road Safely program. 

[20] Initially, a NHTSA official working with this liaison stated that 
the liaison did not spend sufficient time at NHTSA and should have 
stayed longer to gain more exposure to Click It or Ticket. Later, 
however, FMCSA officials told us that the liaison would be attending 
NHTSA's planning meetings leading up to the annual Click It or Ticket 
campaign. 

[21] GAO, Truck Safety: Share the Road Safely Program Needs Better 
Evaluation of Its Initiatives, GAO-03-680 (Washington, D.C.: May 30, 
2003). 

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